Supporter holding a scarf aloft under the floodlights

Added Time

It was never just football.

The matches end. The stories don’t have to.

Added Time helps you turn a lifetime of football memories into a story worth keeping, sharing and passing on.

Tell Me Your Football Story, a personalised hardback book with weathered turnstile cover art

Tell Me Your Football Story

Your memories. Your photographs. Your own hardback book.

Answer the questions, add your photos, and we turn it into a personalised hardback book you’ll keep forever.

Register for launch

How it works

01

Answer the questions

67 guided questions about the matches, people and moments that made you. One at a time, at your own pace.

02

Add your photos

Photographs are optional. Add them where they belong, alongside the memory they came from.

03

Get your hardback

We lay it all out and turn it into a personalised hardback book you keep, share and pass on.

“You can find a score from 30 years ago in seconds. What you can’t look up is who you were with, the journey there, or why one ordinary Saturday still means so much. That’s what Added Time is for.”

Lee · Founder of Added Time

October launch

Register for Added Time

We’re aiming to launch Added Time in October. Register and we’ll let you know when the turnstiles open, along with details of the introductory offer. No payment now, and joining the list does not reserve a book.

Planned pricing: £3.99 a month for 12 months, with your finished personalised hardback included.

Who is this for?
Would you buy this at £3.99 a month for 12 months, including your finished personalised hardback?

Keep me informed. No payment now, and joining doesn’t reserve a book.